Build Your Product. Win Customers.
Validate Your Market

Learn the art of the Product-Market fit process in an Intensive Six Months Programme.

A Product is more than mere code. It has to solve a real problem - more than that, it has to solve it elegantly. We understand that first-time entrepreneurs struggle in identifying their target customers, and in that key set of features which will make their product click. We work with Entrepreneurs through the customer development process in making the connect between customers - problems and in shaping of the product being built. We help shape a venture, through the continuous learning and feedback process, and through pivots (if needed) to arrive at the birth of a startup.


Our Team, is Your Team

The aim of the Resident programme is to help transform your prototype and product vision into a viable product with Product-Market validation, over a 6 month period. The teams go through a cycle of Prototype Building, Customer Development, Product-Market Fit Process and to the beginnings of the Business Model Cycle.

So, What Can You Expect?

6 Months Hands-on Mentorship

The programme gives enough time for your team to build the first version of the product and get the market validation done. By the end of it, you’ll be ready with a product that people want, and are willing to pay money for. The teams will have their first checkpoint in Month 3 to deliver a Minimum Viable Product, Followed by Customer validation and the remainder of time (approx 2 months) to Pivot accordingly.


Professional Guidance

For the duration of the Programme, mentors of The Startup Centre will be available to interact with on a regular basis to guide you. Teams will have regular access to our extensive network of business and technology experts, many of whom are experienced entrepreneurs in the Indian Landscape. Our Mentor Base is extensive, so we are confident that we can connect you with an expert for any specific needs, be it marketing, finance, Strategy or product development-related.


The Stack

An Average Product Startup goes through 2.5 iterations before they get their product right. How do we cut down on that iteration as much as possible? The right tools. Through our partnerships we are able to provide the teams, the best stack that is out there, to ensure that they are equipped to churn out the first product. Some of our Partners also offer significant credits on their stacks - the good news, the choice is upto you.


The Accelerator Bee-line

The Startup Centre runs an Accelerator Programme that follows the Resident Programme in terms of the stage of the Venture. As such, the teams that will be graduating out of the Resident Programme, will get a wild-card entry into being part of the Accelerator, should the team wish to be. We also have a history of some of the graduating teams being sought out by the Y Combinators, 500 Startups and Techstars of the World.

The Collaborative Work Environment

The Centre was designed in a way to leverage an open floor - by learning from each other and being able to pivot and build quickly. That has worked phenomenally well for us. We provide the furnished office space and bandwidth (internet and guidance) for the duration of the programme. Teams make friends - sometimes for life - during this time. Who said, you have to build a startup alone?


Access to the Community

We are Based out of Chennai, an Ecosystem which is Vibrant in terms of Entrepreneurial, Technical and Design Talent. Don't believe us? You should absolutely attend one of the many meetings that happen atleast once a month. We understand that it takes a village to raise a Child - as well as a startup. Being at The Startup Centre is a way of being plugged in.


Access to Customers

There is only one way to figure the validity of the proposition that you as a startup offer - talking to actual customers. Part of the Programme is a structured way of identifying and talking to customers to validate your offering, and align yourself to make the solution elegant and easy to use. We believe in Customers First, Everything else Second - and we help you make that a priority.


Visibility to the Media and Investors

At the end of the day every startup has to grow its identify and our network of Media Partners and Investment community help us get some of our promising startups an early access to be discovered. It doesn't guarantee success, but it gives you a milestone to aim for, in terms of building an enterprise. Just one more step in the right direction.


PROGRAMME FEE
INR 50,000 + 2% Equity in the Startup, on Graduation * (Upto Max of 3 Member Startup)

PROGRAMME PERKS

Each of the Resident teams gets Credits from Amazon Web Services, 1,500 USD Worth Credits from Softlayer and 20,000 USD Worth Credits from Google**, Apart from the Stack Partners mentioned below.


*     Applicable only On Graduation
**    The Partner carries a condition that the team be incorporated as a Startup.


What is it Like?

"[We Found] the conversations you have with fellow residents to be extremely useful. Also, someone said that most startups die because founders give up and I actually believe that. Working along with other teams really helped me stay focused especially during the lows. We've gained a ton from the resident program and I certainly would encourage you to consider it."
Shri Krishna, Unclassroom.com
"During our resident program, there were three other startups that I worked with and several other entrepreneurs whom I’ve had the pleasure of meeting. Other than the fact that I made lifetime friends in a strange city, brainstorming with them on a day to day basis on every aspect of the business has been tremendously helpful. TSC has been a great experience and while we may be just two people in our business, we have the support of a lot more minds."
Anup Nair & Shailesh Jain, Mirraw.com



PROGRAMME PARTNERS